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The first autonomous advertising agency

Campaigns
in minutes.
Not weeks.

Three autonomous agents turn a briefing into a complete campaign — researched, produced and optimised — in the time it takes to drink a coffee.

0min

Brief → Campaign

0

Autonomous Agents

0+

Deliverables / Cycle

tria command center — campaign orchestration with autonomous agents
Public launch — T minus

The autonomous era goes live.

Enterprise access opens on launch day. Until then, the platform runs in a controlled programme with selected advertisers and agencies.

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Days

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Hours

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Min

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Sec

TARGET — 12 NOV 2026 · 10:00 BRT

01
The 30-Minute Loop

Four phases. Three agents.
One continuous loop.

Briefing → RAG Synthesis → Creative Production → Media Activation. All of it happens while you watch.

STR AGENT

Briefing

Natural-language briefing. Objectives, audience, budget and KPIs — structured and validated in seconds.

2 min
Briefing
02
Agentic RAG

This is not generic AI.
It is your brand’s intelligence.

Most tools generate generic output. tria’s Agentic RAG retrieves your brand DNA — guidelines, past performance, asset library, competitive positioning — and injects proprietary intelligence into every decision.

01

Brand DNA Retrieval

Guidelines, assets, voice, previous campaigns

02

Market Signal Processing

Real-time competitive intelligence and trends

03

Cross-Agent Synthesis

Shared context across Strategy, Creative and Media

04

Brand Safety Layer

Every output validated against brand governance

Agentic RAG framework — three agents sharing intelligence
03
Competitive Speed

Legacy friction vs.
autonomous flow.

The traditional model was built for another era. This is what changes when three agents replace six weeks of committee.

Traditional Agencytria
Campaign Launch6–8 weeks30 minutes
Strategy Research2–3 weeks, manualRAG-powered, 8 min
Creative Production3–4 weeks, 3 rounds11+ assets, 12 min
Media PlanningSpreadsheet-basedMMM simulation, real-time
OptimisationMonthly reviewsContinuous and autonomous
Cost$50K–200K retainerPer campaign, transparent

Result:

6 weeks30 minutes

Human approval gates
04
The Trust Layer

You stay in command.
We supply the engine.

Autonomous does not mean uncontrolled. Every phase requires explicit human approval. Full audit trail, real-time visibility, one-click approval gates.

01

Approval Gates

Nothing advances without your explicit sign-off at each phase.

02

Complete Audit Trail

Every agent decision, every data source, every reasoning step — fully transparent.

03

Role-Based Permissions

RBAC: strategists, creatives and executives — each with the right visibility.

05
Multi-Agent Framework

Three agents. One swarm.
Parallel intelligence.

Three autonomous agents operating in parallel
STRStrategist
CRECreative
MEDMedia
06
Platform Architecture

Enterprise infrastructure.
Startup velocity.

tria platform ecosystem
01

Agentic RAG Engine

Proprietary retrieval-augmented generation that grounds every decision in brand DNA.

02

Continuous Optimisation

Agents work in autonomous cycles refining strategy, creative and media.

03

Human-in-the-Loop

Every phase requires approval. Complete audit trail and real-time visibility.

04

Multi-Tenant

Organisation → Brand → Campaign hierarchy. Isolated silos with dedicated agents.

05

Real-Time Orchestration

Campaign cards, agent status, steppers and KPI dashboards — all live.

06

Deployment-Ready Output

Brand-safe deliverables with versioning, audit trails and deployment-ready export.

07
Why tria

Most companies talk about AI.
We replace the agency.

01

Autonomous Full-Cycle

From briefing to media activation, every step is executed by specialised agents in parallel. Zero human bottlenecks.

02

Proprietary Intelligence

Agentic RAG absorbs brand DNA, performance history and competitive data. Calibrated output, never generic.

03

Real Production

Storyboards, key frames, IAB static assets, media plans with ROAS projections. All production-ready in 30 minutes.

The autonomous era starts now

Stop waiting weeks.
Start shipping campaigns.

Three agents. RAG intelligence. 30 minutes from briefing to live campaign.

Campaign performance — ROAS 4.2×